The Silver Lining™

West Bend Marketing Campaign

BMA of Milwaukee recognizes West Bend

West Bend was honored to be presented with two Excellence Awards from the Milwaukee Chapter of the International Business Marketing Association (BMA) for our "Stories of The Silver Lining®" business-to-business advertising campaign. More than 300 entries for 46 divisions were received by the BMA for the 2010 awards. Judging is based on how well each entry accomplished it stated objectives and included an assessment of communication strategy and creative/production values.

We thank our associates for everything they do to provide The Silver Lining to our customers each day!


West Bend Commercials