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Sports and Leisure Insurance

Sports and Leisure Insurance

As the operator of a sports and leisure business, you provide many valuable services to the community. Your business brings people together while delivering opportunities for exercise, recreation, and personal development. This leads to better physical and mental health for those in the community. While your focus is on providing enjoyable and safe experiences to customers, it’s equally important to make sure your business is protected should something unexpected happen.

We can help with that! West Bend protects a wide variety of sports and leisure businesses. We understand your business is unique and requires specialized attention. We’ll carefully evaluate your business to find the insurance coverage that best fits YOUR needs. And if something were to happen, you can have confidence that your claim will be handled by our professional and experienced representatives.

A West Bend insurance policy delivers peace of mind, allowing you to focus on delighting your customers with unique activities and experiences.

We have multiple programs designed specifically for businesses that focus on sports, as well as leisure, outdoor, and fitness activities.

Our Sports and Leisure program provides specialized insurance for a wide range of businesses. Here are a few examples:

Amusement centers
Athletic camps
Batting cages
Bowling centers
Curling clubs
Golf driving ranges
Laser tag
Leagues and tournaments
Minor league baseball
Races – biking, running, and swimming
Skating rinks – ice and roller
Swim clubs
Youth recreation activities

Our Outdoor and Leisure Activities program provides specialized coverage for campgrounds, outdoor adventure businesses, and hunt clubs. Click here to learn more.

Our Health, Beauty, and Fitness program provides specialized coverage for martial arts studios, health clubs, circuit training, and personal trainers. Click here to learn more.

And if you operate a YMCA, we’ve got a uniquely specialized program just for you! Click here to learn more.

While we can't quote or write your policy directly, simply click the button below to get a quote from one of our independent agent partners that specialize in sports league insurance, youth sports insurance, sports camp insurance, tournament insurance, campground insurance, outdoor adventure insurance, YMCA insurance, and more!

Find An Agent Near You

Other Business Insurance Types:


Property insurance for businesses protects property such as buildings, office equipment, stock, copyrights, and loss of use of property due to a loss.


General liability (casualty) insurance protects your legal responsibility for losses for which your company is responsible including slip and fall or product injuries.


Business auto insurance provides coverage for a land motor vehicle such as a car, truck, or trailer.


EPLI insurance protects against claims resulting from wrongful termination, discrimination, sexual harassment, wrongful discipline, and failure to employ or promote.


Crime coverage protects a business from losses caused by theft, robbery, or burglary of real property and monies and securities.


Business umbrella coverage is designed to protect a business by increasing the primary limits of liability coverage to coverage over automobiles, general liability, and employer’s liability.


Surety bonds provide monetary compensation to a third party if there's a failure to perform specific acts by the insured party within a stated period of time.


E&O (Errors and Omissions) insurance protects against loss due to a claim of a negligent act, error, or omission by the insured party.


Workers' compensation insurance is employer-purchased coverage to pay for medical expenses, lost wages, and/or death benefits for employees who suffer a work-related injury or illness.


Cyber Suite coverage is a comprehensive cyber insurance solution designed to help businesses respond to a range of cyber incidents, including breaches of personally identifying or personally sensitive information, threats of unauthorized intrusion into or interference with computers systems, damages to data and systems from computer attacks, and cyber-related litigation.


Equipment breakdown coverage helps protect against the costs associated with losses to your building’s equipment. It pays for the cost to repair or replace equipment damaged by breakdown, expenses related to limiting the loss or to the steps you take to more quickly restore your business, and in conjunction with your business income coverage, losses due to a covered accident. It also includes a variety of coverages designed to address today’s modern equipment risks like microelectronics, cloud computing service interruption, service interruption data restoration, and public relations.

Review our complete list of business insurance products for additional coverage options.

Sports and Leisure Insurance Coverages

At West Bend, we’re proud of our broad base of knowledge when it comes to understanding commercial risks. Over the years, we’ve developed extensive expertise of certain risks and the skills needed to underwrite them. Our underwriters know and understand what coverages are necessary to protect these businesses, such as sports and leisure.

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Additional Sports and Leisure Resources

As part of our commitment to the sports and leisure businesses that we serve, we provide educational resources that outline important topics around running a business and risk management. We want your business to be safe and successful!
Our team of insurance professionals have the knowledge and expertise to provide you the resources you need to be fully protected. We'll take care of the insurance so you can continue to take care of your clients. 

Concussions in Youth Sports

> Read More


Soccer Goal Post Injuries

> Read More


The Safe Sport Act

> Read More

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1900 South 18th Ave., West Bend, WI 53095

P: 262-334-5571
F: 262-334-9109

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