It's time for another Throwback Thursday!
Take a look at the evolution of the West Bend brand! Initially, before a logo even existed and when our company was formed in 1894, our name was West Bend Fire Mutual Insurance Company. In 1957, we dropped the word fire from the name as our offering expanded. In the late ‘60s, we began using the hour glass logo and tagline, Time Tested Since 1894. This evolved into the middle logo which was launched in 1991. Our new and current logo was introduced in 2008 with the taglines of The Silver Lining® and The worst brings out our best®.




Today three teams of associates battled against Sous Chef, Mike Peterson, to correctly identify spices and ingredients in three prepared dishes along with answering some food trivia questions. It already sounds like an unfair advantage for Mike, don't you think? At the end, the team with the most points after three rounds was Perfect Palate! Congratulations! And thanks for the entertainment during lunch!
Brian started his career at West Bend in the Records Department as part of the high school co-op program in 1987. West Bend still continues its support of hiring students in this program. After high school, in 1988, Brian started full-time in the Agency Service Department. From there he moved over to the Personal Lines Department from 1989-90 and held positions such set-up associate, tele-
Meet Lisa, Commercial Lines Policy Processing Supervisor! Check out her pictures from the 80's (taken for a telemarketing ad) and today!
Marv Wolf is retiring on December 28th after 25 years at West Bend! 


